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How to open a travel agency: practical step by step!

With signs of pandemic control and increased vaccination of the population, knowing how to open a travel agency can be a great deal. See tips on how to do it.

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Discover how to open a travel agency easily 

Discover how to open a travel agency easily Source: Pixabay

The travel market is still very lucrative! So, see how to open a travel agency with practical and assertive tips. So, know where to start and succeed.

It is currently possible to organize a trip without leaving home, with options for accommodation, tickets, destinations and itineraries online. The alternatives are countless. However, having time for this is not always possible.

After all, consider that you need to compare rates, benefits and activities. Also, think about the best time of year and organize documents. That is, the moment of rest requires a lot of work, research and care. That's why agencies are still important.

Consider that they allow the customer to live the trip of their dreams without wasting hours on research. In this sense, the agency helps in defining destinations, separating flight options and other types of tickets. It can also help you choose hotels.

Along with this, the travel agency also stands out for offering the stipulation of itineraries with complete activities for tourists. That is, it offers comfort and tranquility to enjoy moments of rest or even business trips.

In any case, opening a travel agency means taking advantage of the options that modernity offers along with the hustle and bustle it imposes. These typical factors of modernity, then, create the perfect scenario for travel agencies to still be important in the scenario. 

How to open your own travel agency: 10 steps!

How to open your own travel agency: 10 steps! Source: Mediamodifier

With forecasts back to normal (or as close as possible to it) this market should reheat. And, therefore, thinking from now on how to open a travel agency is a way to take advantage of this demand that tends to grow. After so long of a pandemic, people want more to go out and enjoy.

So keep reading to see, below, the essential steps to open your agency and profit from it. We have listed 10 essential tips that will make all the difference in your business. So, be sure to check it out.

Check out 10 essential tips for opening your own agency and achieving commercial success and profit from it!

Have a physical agency

First, it is very important to have a place for face-to-face customer service. However, it does not require large elements. For example, a commercial piece with 02 rooms, one for administration and the other for customer service, is enough.

In addition, to open a travel agency, it is essential to check whether the location is authorized by the municipal master plan for use as a commercial property. In this way, be sure to consult the City Hall of your locality.

Establish name and brand

To open a travel agency, like any other business, it requires a name and a brand. The first refers to business registration while the second involves visual and written elements of identification of your business.

It is how he will be known. Therefore, consult the National Institute of Intellectual Property regarding the existence of use of the trademark. Also, remember to use a name that conveys what you work with and your products and is easy to record.

formalize your business

After establishing the name and brand, register them. The first takes place at the Board of Trade, with the creation of the CNPJ. The second, which contains the name by which your brand will effectively be known by the public, takes place with the INPI.

Get operating license 

After registering and formalizing your company, it remains for it to obtain a license to operate in the municipality where it is located. The license permit can be obtained from the Municipal Treasury Department. Another essential license refers to registration with Social Security (INSS).

Register with Cadastur

Continuing the steps on how to open a travel agency, we have another essential point that refers to Cadastur. It is the Registry of Tourist Service Providers and belongs to the Ministry of Tourism.

Thus, there is an obligation for companies working in this area to register. Thus, regardless of whether the activities are accommodation, tour guide or ticket sales, you must register.

Registration with IATA (International Air Transport Association)

If you are looking for how to open a travel agency that has international packages, it is essential to register with IATA. This body is responsible for releasing this type of transaction, although it requires a minimum capital from the company.

If you still don't have the necessary capital, don't worry. Start selling trips and packages to the national territory, expanding your business in the future.

Create a website and blog for your business

Create a website and blog for your company Source: pixelcreatures

It is not enough just to follow the legal and allocation procedures of your business to open a travel agency. It depends, after all, on attracting the public and your marketing strategies. Therefore, to begin with, be sure to have an institutional website.

In it, have clear information about your business and what you offer. Keep it organized in sections, with quality images. Attach a blog to it to talk about trips, destinations and itineraries in regions you sell and answer common questions from tourists.

Be active on social media

Also, don't forget to use social media as part of your travel agency's marketing strategy. Publish your destinations, content, photos and customer testimonials there. Invite your followers to know your website and blog with attractive posts.

Make partnerships

Another essential point for success when opening a travel agency is to have partnerships. They can be offered with other tourist establishments, such as discounts at restaurants in their main destinations. Or, then, agencies that in certain places offer what you don't offer.

Have a loyalty plan

Finally, be sure to think about how to retain your clientele when opening a travel agency. To do this, make them loyal, with progressive discounts and benefits after the second, third and subsequent purchases.

About the author  /  Aline Augusto

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